Wednesday, October 6  

A mixed bag

Howdy. Hope all is well.

After spending a great weekend camping, hiking, fishing and boating with the family it was back to work on Monday. Amazing how quickly the week goes.

Writing reviews, public speaking, web sites going well

Other stuff I've done this week includes writing my first software review for a large 3rd party web site. That was hard work - testing out a bit of software and analysing its benefits for potential buyers.

I gave a speech to a group of business students today that seemed to go over okay. It's funny. Most people are terrified at the thought of public speaking, but I really enjoy it.

Once I get in the groove I love it. AND I scored a bottle of wine for my efforts. Gotta be happy with that!

Web site exploding with sales

The web site we just launched that I may have mentioned that is doing so well after just 12 weeks continues on its merry way. $12,000 in sales today. That's $4.4 million pa (and the site will only continue to grow).

The web site is in a small niche market and I ain't telling you what it is! I've been thrilled with the way our marketing of the site has gone. Everything has worked like a dream.

There has been so many different strategies that we've refined and implemented that I really do have to document them all down in some sort of order. Most are in my brain and that just keeps getting smaller with every beer I drink!

Want a good read? Buy this and you'll know why you did!

I've just re-read the great Paco Underhill book "Why we buy. The science of shopping". A brilliant look at the inner workings of why we buy.

This fascinating book is well worth a read.

And as your reward for reading this far, the first person who emails me and mention this post is the person I'll buy this book for and send it through. Delivered to your door - by Amazon.com if you live outside Australia, and by Australia Post if you do.

Thanks for reading and have a good day.

Cheers

Brendon