istockphoto Acquired - Brilliant Branding Example
istockphoto Acquired - Brilliant Branding ExampleMost of the images on this site are from istockphoto.com. A fantastic resource for those requiring images at a great price (usually just $1 US).
After 5 years in business, istockphoto.com has been acquired by Getty Images.
If you want to read some great communication with your customers that positions the brand brilliantly and reassures customers at the same time then read the release of istockphoto.com announcing the deal.
I especially love this line: "If you want things to stay as they are, things will have to change."
Congratulations to the team at istockphoto.com.
Brendon
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