Thursday, December 21  

Dadamobile Sees Power of Dave

Dadamobile Sees Power of Dave

Dave Naylor is a search engine guy from the UK who writes a terrific blog at www.davidnaylor.co.uk.

Dave shows the power of the web to a company called Dadamobile. Dave's had a bad experience with Dadamobile and written a simple post about it.

Before they know it, Dave's Dadamoblie post is number 7 in Google when you search for Dadamobile.

And that impacts negatively on the Dadamobile brand. And you'd think that will cost them money.

That's the power - and the importance - of managing your online reputation in the digital age. Because one individual - like Dave - can show the not so nice side of you.

What comes up when you search for yourself or your business?

BTW, I love the tagline on Dave's site:

Cheers

Brendon