Marketing.....Or Just Eating?
Tonight Mel and I are off for dinner. We have a fairly regular dinner with a couple of old clients - Cath and Col.By "old" I mean they were clients years ago up until a few months back when they sold their business. Also, Col looks old. Cath looks lovely and young.
I write that mostly because Cath reads this blog and it will give her a laugh. She probably won't tell Col (will you Cath!).
Anyhow, we're also going with another couple (Lyn & Jake) who are friends of Cath and Col. Cath referred these friends over for some work, we've done it, they're delighted and that's it.
Now the question is, are we going out for dinner with Cath and Col, and Lyn and Jake because they're clients? Are we putting up with them just to get more work?
Reading the above, you'd think so.
But we don't. Cath and Col are a great couple and we get on really well together (Cath is much nicer than Col though!).
And Lyn and Jake are great people too. All together it will be a terrific mix of 3 dopey blokes trying to outdo each other and impress their wives.
All we'll actually end up doing in eating, drinking and making idiots of ourselves.
It's not about business. It's about spending time with some lovely people.
I don't think you can fake this stuff. I can't.
I just want a good feed, a beer or 2 and the adoring gaze of a wife who thinks I'm wonderful.
2 out of 3 ain't bad ;o)
Have a good weekend.
Brendon

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