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Monday, June 16  

The Difference In Business - This Guy Cares

As regular readers might know, my 15 year old son Jack (and I) are cycling across Australia in September. That's 4,500 kms in just 30 days.

Our training has included 400 kms a week on the bike, physio/chiropractic (for me!)/massage sessions, stretching sessions and up to 3 sessions a week with our personal trainer, Chris van Hoof of Chisel Fitness.

These sessions vary from:
  • tough circuit work,
  • running through thigh-deep water whilst holding a 5kg medicine ball above our head,
  • exhausting strength work.
Yesterday's ride for Jack and I was a tough 104 km to the top of a mountain and then to the top of "Best of all Lookout" (and home).

You know it's going to be a big hill when it's named "Best of all Lookout"!

Chris offered to come along for the ride just to see how Jack would go on this very hard ride in an effort to see just how fit he is at the moment, and to assess what else he (Chris) might need to focus on.

Parts of the road are so steep you just look up and wonder how you could possibly make it.

I'd be thinking "There's no way Jack could make it up here!"

Jack and Chris conquer Best of all Lookout

Then I'd look behind me and there is this little 15 yo guy grinding away up this massive climb (probably thinking "There's no way my old man will make it up here!").

Why Chisel Fitness Is Booming

Chris coming along on the ride is one of the reasons his Gold Coast personal trainers business is booming.

It's because he actually cares - not many trainers would go on a 5 hour tough, tough bike ride just to see how a client is applying the training and offer some encouragement.

But Chris does and he does it because he genuinely cares about how his clients are going.

Just like when he started training Mary - her goal was to get fit enough to climb a local mountain called Mt Warning and see the sunrise.

A few months later and Chris is picking Mary up at 2 am to walk with her to the top of Mt Warning.

Actually caring is a great business strategy.

Cheers

Brendon
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[ comments ]

Love it. Seems like not many businesses follow that thinking though.
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