I’ve written about this before, but here’s some more evidence regarding the importance of reviews on your web site about your product or service.
Researchers at PowerReviews have found that consumers seek out an average of four consumer reviews prior to buying a product.
So back up your offer with testimonials and example of delighted customers – it simply helps customers trust you.
Then sales go up. Easy isn’t it!
Cheers
Brendon
Cheers,
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Great article.
Your readers might want to try http://www.Measuredup.com a leading customer service review website where people share reviews with other users and with companies. Companies that are involved with and value customer service read Measuredup to keep up on what people are saying and to be able to improve customer service.
It is free and easy to use.