Comments on: Under The Bright Light – Questions To Ask your Web Design Client https://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/ For Web Sites That Actually Work Tue, 07 Feb 2012 05:18:11 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Brendon https://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6055 Brendon Fri, 14 Nov 2008 22:56:00 +0000 http://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6055 Thanks for the feedback.<br/><br/>Terry - I simply can't figure out what you're talking about??! How's the hand?<br/><br/>The document, like any assessment document, should be customised for your own needs. Some stuff won't make sense for you, other stuff will be perfect.<br/><br/>It's definitely a very, very useful doc.<br/><br/>Cheers<br/><br/>Brendon Thanks for the feedback.

Terry – I simply can’t figure out what you’re talking about??! How’s the hand?

The document, like any assessment document, should be customised for your own needs. Some stuff won’t make sense for you, other stuff will be perfect.

It’s definitely a very, very useful doc.

Cheers

Brendon

]]> By: Cameron Stewart https://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6054 Cameron Stewart Fri, 14 Nov 2008 22:17:00 +0000 http://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6054 I think the stuff like "What is your target browser?" is to techinical for this kind of document - I would say that this is the web dev's job to keep up with this and provide an ongoing service contract to comply with trends etc. This should be an implied minimum standard for all web designers/devs. <br/><br/>There's probably a lot more questions to ask around their industry and their position in it (eg http://en.wikipedia.org/wiki/Porter_5_forces_analysis). In addition, marketing (or online marketing) is rarely the only thing that can improve the individuals or small business' competitive position - leadership, financial (even something as simple as accrual accounting vs cash accounting), hr (letting go / outsourcing of some tasks), operational aspects, repeat sales process etc. <br/><br/>The skill is knowing where to draw the line so you are not giving away the whole shop. Definitely need a good network of referral partners in place to avoid "selling" rather than "servicing" a customer.<br/><br/>In some cases I believe where clients choose not to buy they actually give you the information you need to set up a new business as a competitor to plug the gaps they don't want to service (or at least you can start to build a profile of that industry for next time). I think the stuff like “What is your target browser?” is to techinical for this kind of document – I would say that this is the web dev’s job to keep up with this and provide an ongoing service contract to comply with trends etc. This should be an implied minimum standard for all web designers/devs.

There’s probably a lot more questions to ask around their industry and their position in it (eg http://en.wikipedia.org/wiki/Porter_5_forces_analysis). In addition, marketing (or online marketing) is rarely the only thing that can improve the individuals or small business’ competitive position – leadership, financial (even something as simple as accrual accounting vs cash accounting), hr (letting go / outsourcing of some tasks), operational aspects, repeat sales process etc.

The skill is knowing where to draw the line so you are not giving away the whole shop. Definitely need a good network of referral partners in place to avoid “selling” rather than “servicing” a customer.

In some cases I believe where clients choose not to buy they actually give you the information you need to set up a new business as a competitor to plug the gaps they don’t want to service (or at least you can start to build a profile of that industry for next time).

]]> By: Anonymous https://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6053 Anonymous Fri, 14 Nov 2008 17:46:00 +0000 http://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6053 Good tip about the questionnaire, I think my project manager only asks 10% of those before signing a customer. Good tip about the questionnaire, I think my project manager only asks 10% of those before signing a customer.

]]> By: KP https://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6051 KP Fri, 14 Nov 2008 15:30:00 +0000 http://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6051 Darn it, Brendon. You ARE awesome. Giving a link to your product AND a free one at the same time. Love your confidence and helpful nature. I think if I have about 10% of your marketing ability, I will probably be making a lot more money.<br/><br/>Keep them coming, B. Some terrific stuff in the last few days. Darn it, Brendon. You ARE awesome. Giving a link to your product AND a free one at the same time. Love your confidence and helpful nature. I think if I have about 10% of your marketing ability, I will probably be making a lot more money.

Keep them coming, B. Some terrific stuff in the last few days.

]]> By: Terry https://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6050 Terry Fri, 14 Nov 2008 10:02:00 +0000 http://www.tailored.com.au/under-the-bright-light-questions-to-ask-your-web-design-client/#comment-6050 Do you have anything for selling "Crushing and Screening Plants"? Do you have anything for selling “Crushing and Screening Plants”?

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